Laser Genesis skin therapy is an innovative, technologically advanced way to promote vibrant and healthy looking skin in men and women. The Laser Genesis Difference. The Laser Genesis procedure utilizes non-invasive laser technology to safely, discretely and effectively treat fine line wrinkles, large pores, uneven skin texture, diffuse redness and scars. How does Laser Genesis work? By gently heating the upper dermis well below your skin's surface, Laser Genesis stimulates collagen regrowth. Additional heat is generated in dilated capillaries to reduce redness.